Ideas fly the world!

Hiding your business idea is dangerous because ideas don't really belong to you alone, you will be surprised how many people have thought of the same thing. How? Someone in Europe may not have the same line of thought as some in Timbuktu but different experience can produce same needs/drive, the difference is in execution.

It helps if you have a grand project or dream you wish to bring to life. This is what will bind you and motivate you to push on in the face of adversity. Follow the dream; create your reality through your solution. It will get you back on track if you step out of track. The vision helps to bare the ups and downs.

Create a pipeline of new products: You have been working for someone for a few years and during that period you have been stumbling on complaints. Refresh an existing product by introducing new, exciting features; accessories are the kings of cash flow. A shirt with new buttons has a new life. The skill is to find various ways not to let go of a product,  resell, renew, repackage, recycle, change cost or distribution to new markets. Come up with completely new ideas for products.

You may have also heard when they say "there is more than one way to skin a cat" find your way; innovation is the art of creation. Service brands are about; what is done, when it is done, who does it. Freelancers usually perform services but then you can become a solution developer. This is the moment where most beginners fail at selling a service. You need to tell a story with your solution. Remember you can’t see a service.